Articles Tagged: Small Business Advice
October 26, 2017SSL Certificates have become a very popular topic since Google decided in 2014 to use them as a ranking signal in search results. We’re all starting to become accustomed to the green lock icon in the address bar. It lets us know that the website we’re browsing is legitimate and takes their website and company seriously. Learn about SSL Certificates and how they can benefit your website.
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October 18, 2017Often, we talk with business owners who want a website for their business, but don’t currently do any marketing. We ask: “Facebook? Instagram? Craigslist?” The answer: “Facebook? I don’t get it. Instagram? Why?” My favorite excuse: “Craigslist? I tried it once and it didn’t work.”
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October 10, 2017As a custom web design business, we hear this question often. Unfortunately, it’s not one we can answer without asking questions.
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September 26, 2017When we discuss a website project with a prospective customer, this is one of the first questions we ask. It’s also a question most often to stop people in their tracks because they haven’t really thought it through. Vague general answers ensue. The reason it’s important is so that your website is a tool in your business toolset and not another fruitless expense.
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August 30, 2016I know, installing Google Analytics on your WordPress website isn’t as easy as it could be. Let’s change that. We’re going to help you not only create a Google Analytics account (and get your tracking code) but also show you how easy it is to install on your WordPress website.
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April 27, 2015I think it’s important for people to build and create things they wish existed or believe they can do better. Not only for the tools that come out of it, but for the entire experience of creating.
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April 21, 2015Don’t get me wrong, WordPress has allowed non-programmers to manage their own websites in a landscape that previously gave developers all of the power. But as with any software, it can be improved.
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January 15, 2015Something we all want less of: Spam. When it comes to creating contact forms, circumventing spammers is often overlooked. You guessed it: Big Mistake.
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January 09, 2015Most WordPress beginners don’t even know what permalinks are, let alone how to change them. HUGE mistake. Find out why / how to change them right now.
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January 08, 2015We all use images in our websites, but often beginner WordPress users will insert billboard-sized photos. A huge mistake if you’d like people to actually stay on your website.
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July 30, 2014With over 54 million Facebook pages online, standing out from the crowd is essential. After designing many Facebook pages, I’d like to give you two tips to follow when designing your Facebook page.
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May 23, 2014Hiring a design company or freelancer can be tough. If you’re like most people, you type in a quick Google search (or browse Craigslist) and are inundated with literally thousands of results to scour through. Some of these results look promising and others just terrible. To make things worse, prices are all over the place, from …
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February 06, 2014With WordPress, there are literally thousands of plugins and countless strategies that you can use to better optimize and speed up the function of your website. Over the years we’ve honed in on our own strategies and plugins, and we’d like to share a few of those with you.
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August 14, 2013I’m sure you’ve read Aesop’s Fable about the Tortoise and the Hare. The over confident hare challenges the tortoise to a race and the tortoise accepts. The race begins and all that’s left at the starting line is the tortoise and the dust from the hare. The hare gets halfway through the race and decides …
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August 02, 2013Websites are not set in stone. If you have one, make sure to constantly improve it as you grow in experience and learn more about your visitors / customers. If you don’t know where to start, start listening to your current and prospective buyers. Are they always asking the same questions? Are you constantly guiding …
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