21 Ways to Make Your Website More User-FriendlyFebruary 18, 2022 Reading Time: 6 Minutes
Making your website more user-friendly is essential to keeping your visitors engaged and ensuring that they have a positive experience. In this blog post, we will discuss 21 different ways that you can make your website more user-friendly. We will cover everything from the layout of your website to the content that you include. Keep reading for tips on how to create a website that your visitors will love!
How to make a website more user-friendly?
There are many ways to make your website more user-friendly. You can start by making sure all of your content is easy to find and navigate. You can also make sure that your website is responsive, so it looks good on any device.
Tip #01: Provide accurate and relevant information
It’s important to provide your visitors with accurate information about what you offer. If a customer finds out that the product they bought from you isn’t actually what they thought it would be, then there is no trust between them and you. Also, if people come to visit your website because of some inaccurate or irrelevant content on it, then that’s an issue too.
Tip #02: Minimize the use of pop-ups and ads
Popups are annoying, especially if they don’t give any relevant information to what you’re trying to find on the website. Ads aren’t as bad but can still be distracting from your content. So try not using them as much and, if you do use them, make sure that they’re relevant to what the user is looking for.
Tip #03: Use typography to your advantage
Typeface can be used to affect mood and tone in a number of ways. It can also be used to guide users through your website by using different weights, colors, and sizes.
Tip #04: Make the website navigation easy to use
Navigation is one of the most important elements on a website because it’s how visitors get around from one page or section to another by clicking links in menus, buttons etc. It also helps them find what they’re looking for quickly since there are no distractions like ads that might distract them away from what you have posted!
Tip #05: Create fast load times with responsive design
Responsive Design ensures your site looks good on all devices (desktops, tablets, smartphones). A common problem many websites have here is that they don’t realize their content isn’t going to show up correctly unless someone has tried viewing it on another device before visiting their own website. This is where responsive design comes in handy – it’ll help them avoid this issue and make sure their site looks great no matter who sees it!
Tip #06: Make the website easy to read
If people have trouble reading your content, they won’t stick around for long periods of time on your page. If you want them coming back again, then make sure everything’s clear by using simple words without too much jargon or technical terms that may confuse someone unfamiliar with what you’re talking about.
Tip #07: Avoid large blocks of text
Large blocks of text can be difficult to read and are unlikely to engage visitors in any meaningful way. Instead use short paragraphs broken up with images or video clips so there isn’t just one big chunk of information all at once.
Tip #08: Create an email list for your website visitors
If you want to keep people coming back to your site, it’s important that they have a way of getting in touch with you directly – such as through email! One way this can be done is by creating an opt-in box on every page where users enter their details before clicking submit which will then send them updates whenever new content becomes available online related to what they’re interested in finding out more about (such as blog posts etc). This helps build trust between yourself and customers who might otherwise never come across any posts during their visit because there wasn’t anything relevant enough being offered freely online yet.
Tip #09: Make sure there’s a clear ‘call to action’ on every page
A call-to-action is when you tell people what they should do next. It could be something like “Sign Up Now” or even just an arrow pointing towards where users need to click in order get started (such as registering their email address). This ensures that visitors don’t leave without taking some sort of action which makes it more likely they’ll come back again later because they’ve already taken steps during this visit – so now all we have left is nurturing those leads until conversion happens!
Tip #10: Check for broken links and outdated content regularly
You want your website to look good, but if the links are broken or outdated, people won’t be able to get to where they want easily. It’s vital that you check for these problems regularly so visitors don’t feel frustrated by having navigate through broken paths on their way towards conversion goals such as signing up or purchasing something from your site – because this isn’t good practice either!
Tip #11: Internal linking is important
When someone lands on your homepage, the last thing they want is more links taking them away from what could potentially turn out being an exciting journey full of useful information leading directly into a sale (or at least some kind of conversion). But if there aren’t any internal links within pages themselves then it means visitors will have no choice but go back home in order find other places worth visiting instead.
Tip #12: Make sure there’s plenty of whitespace on your pages
This is one tip that many people overlook. White space around content makes for better readability and it gives visitors breathing room so they don’t feel overwhelmed by too much information presented at once. It also creates an illusion of more content being available without actually needing anything extra – which helps with conversion rates as well because customers will see fewer distractions when browsing through different sections within their own website!
Tip #13: Keep navigation simple and easy to use
People are used to navigating websites in a certain way, so if you want them coming back again then make sure yours follows these same rules. For example; If someone clicks on the ‘About’ link, they should expect to find all the information about the company located there – not scattered throughout different pages that are hard to track down. Navigation menus should always be located at the top or side of a page so people can see them straight away and any sub-links should be easy to identify as well (such as using different text colours, underlines etc).
Tip #14: Use typography to your advantage
Fonts can be used in many creative ways to make content look more visually appealing and interesting. Different fonts can also be used for emphasis or even just decoration purposes without having to resort to anything else such as adding images which might slow down your website’s loading time. Just make sure everything is legible and doesn’t clash horribly together!
Tip #15: Use images sparingly
While images are great for adding visual appeal, they can also slow down your loading time if you’re not careful. This is especially true if you’re using high resolution pictures or even videos on pages which can take a long time to load – and no one wants to wait around for that! Try to use only the essential images needed for each page and make sure they’re optimised properly so they don’t cause any problems.
Tip #16: Stick to a consistent layout throughout your website
If people visit different pages on your website and everything looks completely different then it’s going to be confusing and difficult for them remember where everything is located. People are creatures of habit so if they get used to a certain layout then they’re more likely to keep coming back. This also includes using the same fonts, colours and overall design style throughout so people always feel like they’re in familiar territory.
Tip #17: Use web forms sparingly
Forms are necessary for many reasons but if you bombard visitors with too many of them at once then they might not be inclined to fill any of them out. Try spacing them out evenly throughout your website instead so people don’t feel overwhelmed and only ask for information that’s absolutely essential. Also make sure the form fields are easy to see and use common labels such as ‘Name’, ‘Email’ etc.
Tip #19: Use customer testimonials
If you can get some positive feedback from happy customers then why not add them to your website? It helps show that other people have had a good experience using your services and products which will give potential new customers confidence in what you’re offering. Just be sure to use real testimonies (or get permission before using them) and avoid anything that might seem fake or scripted.
Tip #20: Offer helpful resources
If people are looking for additional information then make sure you provide it for them! This could be in the form of downloadable PDFs, blog posts, video tutorials or anything else that might be helpful. Not only does this show that you’re willing to help out but it also gives people a reason to keep coming back to your website – and hopefully become customers in the process!
Tip #21: Use clear and concise language
If your website is full of long, complicated paragraphs then people are going to get lost very quickly. Not only that, but they’re also not going to be inclined to read through it all just to find the one piece of information they need. Try breaking everything down into easy-to-read chunks using short sentences and common terminology so everyone can understand what’s being said.
Overall, by following the tips in this blog post, you can create a website that is much more user-friendly. This will help to keep your visitors engaged and ensure that they have a positive experience when visiting your site. Keep in mind that website design is always evolving, so be sure to revisit these tips regularly and update your website accordingly. If you need help with any of these tasks, don’t hesitate to contact us for assistance. We would be happy to help you make your website more user-friendly! Call (360) 450-3711