Our Design Process [VIDEO]

November 13, 2013    Reading Time: 3 Minutes

I’ve created this video to go over our design process and what it’s like to work with us. We’ll start from the initial call or email, all the way through to the final product.

Video: Our Design Process – Graticle Design

 

Video Transcription

Hi, my name is Shawn and I’m with Graticle Design. We’re a web and graphics company.

Today I’d like to go over our process so you can know exactly what to expect when working together. From first contacting us, to a finished project.

Every company is different in their process, and that’s why I want to show you how we work and what you can expect.

So let’s get into it:

You’ve either emailed us through our Request a Quote form on our Contact page, or you’ve simply given us a call.

The first thing we’ll talk about is your project you have in mind.

We’ll have a few questions like:

What is the importance of this project?
Your goals and ambitions for the project?
What does a success of the project look like?
What is your deadline?
What is your budget?

This will help us gather a better understanding and get us both on the same page.

After our initial conversation, we’ll then start researching the various aspects of your project and develop a proposal. We’ll recommend strategies and options and do our best to make sure this project is the success that you are hoping it will be.

We’re not going to take an order and mindlessly pursue it without thinking it through. We’re going to best guide you based on our experience. After all, you wouldn’t be hiring us if you planned on doing this yourself.

With the proposal it can either be a simple email bullet pointing the various aspects of your project and including a price. Or for larger projects, a complete design brief including milestones, deadlines, and a price or estimate for each of these steps.

Almost all projects are different. Although they share basic details such as a WordPress website or brochure, they are all different. With that in mind, we tailor the proposal and project to your needs.

Again, we won’t put together a cookie cutter template, rush through the project, and are off to the next job. We take our time to make sure your experience and the end project is something you can be proud of and see results from.

After we’ve presented our proposal, assuming we’re on track, we put together a contract and terms, and then both of us sign it, and now we’re ready to start on the project.

We ask you for the content that we’ll be using in the design (text and images) and we’ll start the first stage: the wire-frame.

A wire-frame is a simple layout that keep us restricted to basic typography, hierarchy in the design, contrast, and overall balance. You can think of this stage as the foundation of a house, everything else will be built on top of it, so a strong structure is needed. We also use this stage as a chance to keep communication open. Once we’re finished with the wire-frame, we’ll present it to you. After that, we’ll make a revision or two, receive approval from you, and start digging into the design further.

This second stage of design will be where we choose the typeface(s), add color and texture. We’ll go through a similar process as the wire-frame, and then presenting it to you. The majority of the time, this initial design is approved, but we may need to go through a revision or two.

And that’s about it.

We take the final product and deliver it.

If this final product is a website, we move it onto our server for the world to see. If it’s a print project, we’ll take the final design, send it off to print, and have them shipped to you when printing is completed.

All of this is completed within budget and within the deadline that we agreed upon in the contract. You were involved through each step of the project, so the end result is not something that you were surprised by, rather something that you expected.

I hope you’ve found this video to be helpful and was able to better help you understand our process while working together.

Feel free to share this video with anyone that could use our help in pursuing their web and graphics needs.

If you have any questions or would like to talk about your project you have in mind,
you can give us a call at (360) 450-3711 and we’ll help you out.

Written by Shawn Hooghkirk on November 13, 2013

Last updated on August 31, 2016. Shawn is the President of Graticle, Inc.

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I have been working with Shawn since the beginning. He has provided me with a great logo, ads, stationery and website. He works very quickly, has reasonable prices and provides exceptional customer service. I would recommend Graticle Design to anyone looking to improve the look of their company.

Laurie Fish

Owner

Primal Energy

PortlandPrimalEnergy.com

Portland, Oregon

We have used Shawn at Graticle Design on several web design projects and have always been extremely pleased with the end results. One of the fantastic things about working with Shawn is that he asks all the right question about our company, product and our customer base. Then, from these very insightful conversations, he is able to rapidly create a design that always feels fresh and new, as well as being something that completely envelops all of our needs.

Every time we work with Shawn, he exceeds our expectations. This is saying a lot because after working on several projects with him, we have very high expectations of his ability to make each and every design special, unique and ultimately profitable for us.

Justin Spafford

Audiotech, Inc.

www.audiotech.com

Chicago, Illinois