It’s Not About You, It’s About Your Customers

February 18, 2019    Reading Time: < 1 Minute

I see it all the time.

People making decisions about how something looks or functions to appeal to themselves.

Take the example of the business owner who wants to have as much red on their website as possible because it’s their favorite color.

Or, the Director of Marketing who can’t stand websites where users scroll to learn more. They want everything on the homepage “above the fold.”

It’s great to have ideas and opinions because those same ideas and opinions have got us where we are.

The problem is when you forget about your customers in the process.

It’s easy to do.

But you must focus on your customer’s needs, not your own.

You must know your customers struggles, wants, and desires.

How can your business help them get where they want to go?

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Last updated on February 18, 2019. Shawn is the President of Graticle, Inc.

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Thank you for a great experience in developing our new and classy web site. Your skills in visually organizing a quality site for our Show had already paid dividends in numerous comments from carvers and guests attending our show. You have efficiently updated the site when needed, your fees have been very reasonable and we look forward to bigger and even better participation in our show from the community and from carvers in the future.”

Don Baiar

Show Chairman

Columbia Flyway Wildlife Show

www.ColumbiaFlywayWildlifeShow.com

Vancouver, WA

One of the best customer service experiences that I have ever had. Listened to our team’s ideas and implemented appropriately. Design work was A+. Very responsive to all forms of communications. Will return again for our next design needs!

Justin Brown