NEW: Facebook Pages Call to Action Buttons

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In December, Facebook rolled out Call to Action (CTA) buttons for Facebook pages.

They’ve recently allowed our Facebook page to utilize this feature, so most likely, your Facebook page is able to take advantage of this new feature as well.

What exactly does this look like?

Example of Facebook Call to Action Button

How does this help my Facebook page?

In a nutshell: You can now ask for the sale.

To accomplish your business goals, there are a variety of buttons that you can use:

  • Book Now
  • Contact Us
  • Use App
  • Play Game
  • Shop Now
  • Sign Up
  • Watch Video

Once you select the button you’d like to use, you can then enter the website address of your choice (including an option for a mobile website address):

Create a Call to Action Button - Facebook Business Page

Facebook also allows you to have a custom link for mobile phones (iOS and Android):

Mobile Call to Action Button - Facebook Business Page

How can I start using this feature now?

Log in to Facebook and view your Facebook business page. You’ll be greeted with a popup and tutorial.

If you don’t see the popup, then they haven’t given your page access yet.

 

Last updated on August 31, 2016. Shawn is the President of Graticle, Inc. You can follow him at Google+

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We recently hired Graticle to design our new website, which is optimized for content marketing. Shawn not only is a terrific digital design talent, he also has a wealth of knowledge about how to visually and verbally guide site visitors through a sales funnel. He carefully planned every design element to deliver a powerful call to action, and helped us edit our content to avoid leading users in the wrong direction. Shawn also is one of the most efficient, pleasant and professional designers we’ve ever worked with. He delivered everything in an orderly way, communicated frequently throughout the process, and rapidly adopted our project management system. He delivered great work on time and on budget. Graticle is truly one of the best web companies we’ve ever worked with. Highly recommended.

Maverick Institute

Maverick Institute

www.MaverickInstitute.com

Portland, Oregon

I cannot say enough about Graticle Design. I recently wrote a book called The Daily Challenge. It is a daily devotional about the ministry with orphans and widows we work with in a number of different countries. I was stumped as how to promote it or the cover style that would be on it. Shawn developed the magnificent cover that literally sells and promotes the book. I have had nothing but positive feed back on the cover and the content of the book. Thank you Shawn for your commitment to our work.

Dr. John Shane

Director

NHOM International

www.NewHopeOutreach.org

Clarkston, Washington