NEW: Facebook Pages Call to Action Buttons

In December, Facebook rolled out Call to Action (CTA) buttons for Facebook pages.

They’ve recently allowed our Facebook page to utilize this feature, so most likely, your Facebook page is able to take advantage of this new feature as well.

What exactly does this look like?

Example of Facebook Call to Action Button

How does this help my Facebook page?

In a nutshell: You can now ask for the sale.

To accomplish your business goals, there are a variety of buttons that you can use:

  • Book Now
  • Contact Us
  • Use App
  • Play Game
  • Shop Now
  • Sign Up
  • Watch Video

Once you select the button you’d like to use, you can then enter the website address of your choice (including an option for a mobile website address):

Create a Call to Action Button - Facebook Business Page

Facebook also allows you to have a custom link for mobile phones (iOS and Android):

Mobile Call to Action Button - Facebook Business Page

How can I start using this feature now?

Log in to Facebook and view your Facebook business page. You’ll be greeted with a popup and tutorial.

If you don’t see the popup, then they haven’t given your page access yet.

 

Last updated on August 31, 2016. Shawn is the President of Graticle, Inc. You can follow him at Google+

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We recently hired Graticle to design our new website, which is optimized for content marketing. Shawn not only is a terrific digital design talent, he also has a wealth of knowledge about how to visually and verbally guide site visitors through a sales funnel. He carefully planned every design element to deliver a powerful call to action, and helped us edit our content to avoid leading users in the wrong direction. Shawn also is one of the most efficient, pleasant and professional designers we’ve ever worked with. He delivered everything in an orderly way, communicated frequently throughout the process, and rapidly adopted our project management system. He delivered great work on time and on budget. Graticle is truly one of the best web companies we’ve ever worked with. Highly recommended.

Maverick Institute

Maverick Institute

www.MaverickInstitute.com

Portland, Oregon

Love working with Shawn at Graticle. He is the consummate professional and not afraid to speak up with certainty around how to maximize his talent regarding how his graphics will have the most impact on our marketing and branding efforts. In my mind, this is critical. I am not just paying for someone to create what I want, but rather the value of their knowledge and expertise to create meaningful results. On top of that, his work is outstanding. I look forward to a long, fruitful partnership. Thank you Shawn and Graticle.

Neal Tricarico

CEO

Sales Growth, Inc.

www.SalesGrowthInc.com

Carlsbad, California