Should Your Website Be Re-Designed?

January 03, 2022    Reading Time: 4 Minutes

Before you decide to redesign your website, it’s important that you know why. If you’re looking for web design inspiration or web design ideas, this post will serve as a starting point for your web designer and potential web designers to work on the next phase of your project.

Do I need to redesign my website?

That’s a question that a lot of business owners ask themselves at some point. And the answer is, it depends. There are a few factors to consider when making this decision.

First, take a look at your website’s current design. Is it outdated or looking tired? If so, it may be time for a redesign.

Another thing to consider is your website’s usability. Is it easy to navigate? Are users getting the information they need from your site? If not, then a redesign may be in order.

Finally, think about your web design goals. What do you want your website to achieve? Do you need a more professional look? More traffic? Greater sales conversions? Once you know what you want, you can work with a web designer to create a plan that will help you reach those goals.

What is the purpose of redesign?

There are mainly three reasons web design is changed:

– To have a better user experience. Websites which look outdated or contain low quality content can be frustrating to use and cause many users to leave without viewing full pages or purchasing your products/services. A web designer will review the website, analyze what works well and make improvements where necessary depending on your business goals and brand.

– To respond to web design trends in the industry. Every year new web design trends  are introduced which make websites look more interactive, aesthetically pleasing or user friendly depending on what your website is trying to achieve. Web designers will stay up to date with current web designs and be able to recommend changes based on web design trends.

– To keep up with the web and web browsers which people use to access your website. The web is always changing and adapting, web designers will ensure that websites are built according to current compatibility standards so that users can have a better experience regardless of their device or web browser used when accessing your site.

Why is redesigning a website important?

There are a number of reasons why you might want to redesign your website. Maybe your website is looking dated, or it’s not performing well in terms of web traffic or conversions. Maybe you’ve launched a new product or service and need to update your website to reflect the change. Or maybe you just feel like your website could do with a facelift to freshen it up.

As web design and web development evolve, so too should your website. Not only does this reflect well on you as an organisation or business – if your site is looking dated then that might imply that neither you nor the business cares about the appearance of its web presence – but updating your website can also have a tangible impact on your bottom line.

A well-designed, modern website that’s optimised for mobile devices will help to improve web traffic and conversions, and could lead to an increase in sales. So if you’re thinking of redesigning your website, it’s definitely worth considering the benefits that a good web design can bring.

How often should you redesign your website?

This is a question that web designers and business owners often ask. The answer, of course, depends on many factors, but here are some general guidelines to help you decide if it’s time for a website redesign.

If your website is more than three years old, it may be due for a redesign. Websites tend to become outdated quickly, and web design is constantly evolving. If your website looks dated or has not changed much in the past three years, it may be time to re-design your site for today’s web standards.

Many companies hire web designers on a regular basis because their business needs change frequently. For example, if you launched an eCommerce web site, you may need to add a shopping cart feature after one year. In this case, web designers can create an eCommerce website design that includes a shopping cart and set up the hosting so it is ready to go live.

Today’s web users have higher expectations for web sites than ever before. They expect web sites to be fast, easy to navigate, and visually appealing. If your website does not meet these expectations, it may be time for a redesign.

You should also consider re-designing your website if you are not getting the results you want from your current site. For example, if you are not seeing an increase in web traffic and web leads, it may be time for a new web design.

A web designer can help you identify the reasons why your website is not performing well and create a re-design plan with specific goals to improve results. If your current site has serious problems that cannot be fixed easily, such as bad hosting or text that does not display correctly on mobile devices, it is definitely time for a redesign.

How long does it take to redesign a website?

It depends on the website and how much needs to be changed. If you are just changing the look of your website, it will take less time than if you are making major changes to the functionality of your website. Most web design projects take between two and four weeks, but it could take longer if there are a lot of changes that need to be made.

What should I look for in a website redesign?

Will my site be faster? Will I get more traffic to the web page? The web design process can seem overwhelming, but understanding a few web development basics will help you determine if it’s time for an update.

When it comes to web design, there are three main aspects you need to consider: aesthetics, functionality and SEO. A website should be visually appealing and easy to navigate. Functionality is important too – your site should work well on all devices and browsers. And finally, make sure your web page is optimized for search engines so you can get found online.

If you’re thinking about a website redesign, ask yourself these questions:

– Is my website visually appealing?

– Is it easy to navigate?

– Does it work well on all devices and browsers?

– Is it optimized for search engines?

If the answer to any of these questions is no, it might be time for a web design update.

We hope you enjoyed this post and took away valuable insights on why web design is so important. If you’re looking for a professional to help with your website, let us know! Our team of skilled designers can create custom designs that fit any company’s needs. You may also want to check out our latest blog posts for more great content on how we’ve helped other companies get their brand in front of the right people using creative marketing strategies.

Written by Shawn Hooghkirk on January 03, 2022

Shawn is the President of Graticle, Inc.

Want a Quote on Your Project? Answer a Few Questions »

Our school has worked with Graticle and Shawn for years now and without fail the service has been outstanding. Every request, small or large, gets an almost instant and clear response. Follow up questions are handled quickly and all the information is easy to follow – screenshots and videos are often used to talk you through the process. Alternatively, the issue is just sorted out instantly at their end. They always go above and beyond what you expect. No hesitation in recommending these guys without reservation!

Mark McGough

Head of School

The Gardner School

www.GardnerSchool.org

Vancouver, Washington

We absolutely loved working with Shawn on our business cards and would 100% recommend Graticle to other business owners! Our business cards turned out even better than we could have imagined, which is amazing because we really had no idea what we wanted and gave Shawn very little to work off of, but he made it happen! Communication and customer service were top notch. Shawn answered all our questions and he even recorded a video explaining his design process, which is something we’ve never experienced with other designers. Graticle has been one of the most professional businesses we’ve ever worked with and we look forward to working with them in the future. Thanks Shawn!

Isabela & Eliana Valderrama

Owners

E & V Tax Services & Bookkeeping

Vancouver, Washington