Get on First Base

March 12, 2019    Reading Time: 2 Minutes

We often get calls from prospective customers who have big dreams. They are starting out and want a website the size of Facebook.

This will also be their first website project.

Now, even if they could afford an undertaking like that, it’s not where their time and money are best spent.

I’ll tell you why.

Often, the person on the other line hasn’t even collected a dollar in their new venture.

Prove the Concept

My advice is almost always the same. Prove your concept and get on first base.

I know you want to hit a home run, but you haven’t swung at a pitch, or much alone got on base.

It’s even more important to start with on first base because your ideas aren’t fully formed yet. The idea you have in mind now, once brought to the market is going to change. We can have grand ideas and see things working a certain way, but rarely is that the way it turns out. There will be stumbling blocks and you’re going to change things around. Ideally, you want to waste as little money as possible throughout this leanring curve.

I should also mention, for a seasoned entrepreneur, the above scenario is expected. I’m speaking to a first-time business owner.

Sure, it’s great to collect a nice paycheck and give people what they want, but I want people to succeed. I don’t want to get a phone call from them 12 months from now letting me know it didn’t work out and they’re closing shop. If that’s going to happen, I’d rather have not collected the check in the first place.

Listen & Guide

My job is to listen to what people think they want and guide them in the right direction.

Be patient. Be smart.

Be creative when you’re starting something new. There are many avenues to get to where you want to go. And often, that doesn’t mean you need to take a second mortgage on your home to get there.

Get to First Base

From one business owner to another: start by getting to first base. Then go to second, then third, then home. Rinse, repeat.

Then, swing for a homer. Your odds will be much greater.

Let Us Help You Get to First Base

We’d love to help you. Fill out this quick form, or call/text us at (360) 450-3711 today.

Last updated on March 12, 2019. Shawn is the President of Graticle, Inc. You can follow him at Google+

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Shawn was great to work with and did a great job designing a logo for us!

Andrew Horn

Owner

HB Farms

Fresno, California

I have worked with Shawn at Graticle for three years, which should speak volumes in and of itself. I am a high school teacher and serve as the Coordinator for the AVID program. Each August-September we create new t-shirts for distribution to all 140 of our students, along with supportive members of the faculty, staff, and administration.

My team of AVID teachers brainstorms ideas for both the front and back of the shirt, and I present the best one or two concepts to Shawn for his expert feedback. We quickly settle on the best design idea and colors, and then Shawn and I bounce more detailed suggestions off each other for a few days. His suggestions always result in significant improvements to my rough concept. He presents me with graphic “rough drafts” at each stage of our discussion until we have a design I’m really happy with.

Shawn then works his magic, and the final design is the work of a consummate professional. We get tons of compliments on our shirts, starting with our t-shirt printer, and usually end up having to do a second print run for additional faculty and staff who want one of the shirts. This year, a middle school in Southern California saw the design and asked if they could use it.

Another positive aspect of working with Graticle is that Shawn is easy to reach by phone or email, and he is very responsive. I hear back from him either the same day or the next day.

Working with Shawn and Graticle has been a pleasure, He produces good work quickly and at a fair price. I recommend him to you without reservation.

Bill Wolfe

Teacher & AVID Coordinator

Taft Union High School

www.taft.k12.ca.us

Taft, California