Business Card Designer

March 23, 2020    Reading Time: 2 Minutes

Image of a business card draft in Illustrator on a computer monitor

At Graticle, we not only design websites, but we also design business cards.

When a company hires us to create a website, one of the first things we ask is if we can look at their business card. More often than not, their business cards need to be re-designed. Their card is usually run-of-the-mill and forgettable. We believe business cards should make an impression. They should be memorable. One of the most valuable things your business can do in this noisy world, is become memorable. After all, if you’ve gotten the attention of someone enough to hand them a business card, why should it be a flimsy piece of paper with your name and logo scrawled on it? What does that say about you and your company? You might as well give them your email.

Everything your business hands out says something about you and your business. The question is, what is the message you’re conveying?

A stack of thick business cards

There are a few important items to remember when it comes to maximizing your business card’s potential:

  1. Make an impression. Your card should receive a comment about it after handing it out. It may not be every time, but it should the majority of the time. This can be accomplished in the design, message or even the stock of the card itself.
  2. Clear and concise. Only include the essentials on your card. Don’t list every service you provide, and don’t feature three of your company slogans. Keep it simple, yet enough. There’s  a fine balance.
  3. Memorable. Again, this can be accomplished in a variety of ways. You can have a photo of yourself on your card, a thicker card or unique texture, or even the stock of your card itself. Think different. You can print business cards on wood, plastic, or even metal.
  4. Brand consistency. Your business card has to be consistent with your brand. You should be able to put your business card, brochures, and other marketing material and it should all look like a consistent set. Think baseball cards. The players and team are different, but the baseball card brand remained the same across the set.

 

A person holding a business card designed for Home Water Plant by us at Graticle Design

Not only do we design business cards, but we also design logos/brands, print design, and website design. We specialize in creating marketing material that stands out and stays consistent to your brand. Plus, you don’t have to work with ten companies to receive quality products, you can work with one.

Take a look at our portfolio and then give us a call (360) 450-3711 or chat with us on our website (at the bottom-right of the screen). Looking forward to working with you.

Written by Shawn Hooghkirk on March 23, 2020

Last updated on May 04, 2020. Shawn is the President of Graticle, Inc.

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I was very happy with your work. The work was done in a timely manner, I now have a very professional website which contains all the features and items we discussed.

Perhaps the most important part is that you took the extra step as I just found out my web site now shows up when one Google’s Abbotthouse Sunriver OR., or Abbothouse Sunriver OR., This never happened before you did my web site as I spell Abbott the correct way or the way it was originally spelled and everyone else spells it Abbot. The new abbreviated way. Anyways thanks for taking that extra step.

I have recommended you to some other people at Abbotthouse and hope you have received some extra business from my recommendation.

Jim Abbott

Owner

Abbott House #11

www.AbbottHouse11.com

Sunriver, Oregon

We had Shawn with Graticle, Inc. take our old website and make it mobile and do other enhancements that make is so much easier to use. Shawn listened to our Board of directors, gave us a very reasonable quote as compared to others, and then he did exactly what he said he would in the time frame that we agreed to! We are very happy with his professionalism, knowledge and customer service. Not planning to go anywhere else!

Michael Vorse

Owner

Minuteman Press

minutemanpress.com

Longview, Washington