How to Quickly Setup a Redirect in WordPress

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How to Quickly Setup a Redirect in WordPress

First, let’s start with what a redirect is:

What is a Redirect?

A redirect is a URL that will “redirect” to a different URL.

For instance, if someone types in (or clicks on) www.graticle.com/review it will take them to:
https://www.google.com/search?q=graticle+design&oq=graticle+design&ie=UTF-8#lrd=0x54944d89580df06d:0x61f7db0e0d7a46ec,2

It eliminates the need for the user to type in (or remember) the exact URL to leave a review on our Google+ page. Now it’s easy. They only have to remember to type in /review, rather than the gibberish above.

Short on Time / Visual Learner?

No need to read, we created this video that goes over everything in just one minute!

 


Otherwise, you can keep reading below!

How to Create a Redirect in WordPress

In WordPress, you can The Redirection Plugin in the WordPress Plugin Directory that will make this simple.

Install and active the Redirection plugin.

Install and Activate the Redirection Plugin

Next, view the Settings:

Redirection Plugin Settings Page

Create the Redirection

To create the redirection, you have two fields to fill out: Source URL and Target URL.

Source URL: The URL that the user will type in. For example: https://graticle.com/google

Target URL: Where you want to send the user. For example, http://google.com

Adding a Redirection in WordPress

Now, when someone types in https://graticle.com/google, they will be taken to http://google.com

Use Cases

Now, typing in graticle.com/google to go to Google isn’t practical.

So instead, here are helpful ideas for redirection you can use today:

Social Networks: Make it easy for users to find your social networks. Use /facebook, /instagram, /twitter, /snapchat

Reviews: Make it easy for your customers to leave a review. Use /review, /yelp, /googlereview

Personalize: Have a resource you want to share with a customer? Use their company or contacts name. Use /shawn, /dave, /pepsi

Another great use for redirects is for tracking in analytics, but we’ll leave that for another post.

Thanks for reading and I hope you got something of value out of it.

Have a friend that would benefit from it?

Share it with them using https://graticle.com/redirects

Last updated on January 11, 2017. Shawn is the President of Graticle, Inc. You can follow him at Google+

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As a Marketing Consultant, my business depends on reliable freelancers that I can call on when needed. Having Shawn as my lead designer and developer for all of my client work allows me to deliver amazing work every time!

I have him do all the design for my own needs, even though I have numerous other designers I work with as I love his style and “can-do” attitude.

All of my clients love working with him after my projects are done, too.

You’ll be hard pressed to find a designer that has his skills and his responsiveness, which make him a big value to any team!

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Joshua Long Consulting

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Cline Marketing Solutions

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La Grande, Oregon