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Nonprofit website · Child advocacy · Cowlitz and Clark County, WA

Child Advocates: a website that recruits volunteers and funds the work.

Cowlitz and Clark County Child Advocates has served children in the court system since 1994. The website explains the mission, recruits volunteers and makes giving simple, and Google sends more visitors than a year ago.

The Child Advocates website shown on a desktop browser and a phone

The Results

Real results from Google Search Console. This year’s July 13 to October 12 compared with the same dates last year.

  • +12%clicks from Google Search
  • 22%better average Google ranking
  • 2clear actions on the home page: Volunteer and Donate
  • 30+years of service told on the site

Figures are from Google Search Console for childadvocatescc.org.

The Brief

A nonprofit website has two jobs: find the volunteers who will advocate for children, and the donors who keep the organization running. Both have to feel trustworthy and easy to act on.

Recruit volunteers

Explain what a volunteer guardian ad litem does and make applying simple.

Make giving easy

A Donate button in the header and in the home page.

Show the impact

Share the mission, the numbers and the prevention work in plain language.

What We Built

A warm, hopeful site that keeps the focus on the children.

Volunteer and Donate paths

Prominent buttons lead to an application page and a donation page.

About, Staff and Board

Pages that introduce the people behind the organization.

Impact and Prevention

Pages that show what the organization achieves and how it prevents harm.

Events and News

A place for updates and fundraising events.

What We Do Now

We built the site and we manage it, so the team can focus on children.

Hosting, security and backups

The domain, hosting and security are handled, and the site is backed up so nothing is lost.

Monitoring

We monitor the site to make sure it stays online and working, the same as for every website we manage.

Updates on request

New content, photos and changes: they send it over and we put it live.

Help when you need it

Questions and changes go to a real person, with a reply within one business day.

Questions About This Project

Is this a WordPress website?

Yes. It runs on WordPress, which we still host and look after. Most of our new websites are custom-coded with no template or page builder.

Do they own their website?

Yes. As with every client, Cowlitz and Clark County Child Advocates owns the website, the domain and the content. There is no long-term contract.

Could you do this for my business?

That is what we do: a website built around how your customers look for you, then hosting, management and, if you want it, SEO. Start with a free audit and we will tell you where your site stands.

What the Client Says

Jennifer Harley
★★★★★
Cowlitz & Clark County Child Advocates

If you are looking for a reliable, talented website professional look no further. We absolutely love working with Graticle! They are creative, reliable, and incredibly easy to work with; incredibly professional, highly responsive- they are always there when we need…

Posted on Google

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