Generative engine optimization (GEO)
Be the business an AI assistant can recommend.
People still search Google. They also ask ChatGPT, Gemini, Perplexity and Google’s AI answers who to call. GEO is the work of making your business easy for those assistants to understand, trust and mention. We do it from Longview, in plain English.
No guaranteed rankings · A look at what AI says about you today · Works alongside SEO
How AI Assistants Choose Who to Mention
An assistant cannot recommend a business it cannot verify. It looks for the same facts in several places, and it favors businesses that are described clearly and consistently.
Clear facts
What you do, where you work and how to reach you, stated plainly on your own website and in a form machines can read.
Agreement across sources
Your Google Business Profile, directories and other sites should say the same thing. Conflicting details make an assistant hesitate.
Proof from customers
Reviews that describe the actual work. Assistants read the pattern in reviews, not only the star count.
What the Work Includes
Facts, structure and mentions, done month after month.
A look at what AI already says
We ask the assistants the questions your customers ask and record how they describe you: services, hours, service area. Gaps and wrong facts are the starting point.
Clear facts on the website
Pages and structured data that state what you do and where you do it, so a machine can read them. The site itself is designed, hosted and managed by us when you want one team.
Mentions in trusted places
Assistants learn from directories, profiles and other sources that already talk about real businesses. We work on being accurately cited there, starting with your Google Business Profile.
Reviews that describe the work
We help you ask for reviews that say what you actually do, so the pattern assistants see matches the business you are.
Answers to real questions
Content that responds to the questions customers ask, so you are a plausible source when an assistant looks for an answer.
Alongside SEO
Google’s own results now include AI summaries. SEO and GEO cover different surfaces. Most businesses need the website to be solid before either one pays off.
How It Works
Simple to start, and handled for you.
Check what AI says now
We ask ChatGPT, Gemini, Perplexity and Google the questions your customers ask, and note what they get right and wrong.
Fix the facts
Website content and structured data, your Google Business Profile and the main directories, all saying the same thing.
Build answers and proof
Pages that answer real questions, and reviews that describe your work.
Check again and report
We repeat the same questions, show you the answers side by side and plan the next month.
We Do It for Our Own Site First
graticle.com publishes an llms.txt file, a short summary written for AI tools. Our service pages carry structured data that describes each service, and our FAQs are marked up so machines can read the questions and answers. It is the same approach we use for clients. Want the background? Read our guide to generative engine optimization.
Local, and Not Only Local
We are in Longview and know Cowlitz County, Kelso and the businesses around us. GEO is less tied to a map pin than classic local SEO, so we also do this for companies elsewhere in the country. We will not promise that an assistant will name you. We will do the work and report what changed.
Questions People Ask
What is generative engine optimization (GEO)?
GEO is the work of making your business easy for AI assistants to understand, trust and mention. When someone asks ChatGPT, Gemini, Perplexity or Google’s AI answers who to hire, the assistant builds its answer from what it can find and verify about businesses like yours. GEO makes sure the facts about you are clear, consistent and easy to cite.
What is the difference between SEO and GEO?
SEO is the ongoing work to be found in Google’s regular results. GEO is the work to be accurately described when someone asks an AI assistant. The two overlap, and neither replaces a clear website. Read how we handle SEO services.
If I already have SEO, do I need this?
It is becoming part of being found. Google shows AI summaries above the usual links, and more people ask assistants directly. GEO is how we work on being cited there. We will tell you if your website is not ready for it yet.
Can you get my business recommended by ChatGPT?
Nobody can guarantee what an AI assistant will say. What we can do is make sure the facts it finds about you are accurate, consistent and backed up by trusted sources, which is what assistants rely on. We check what they say before and after, and report the changes.
Will this help me in Longview?
Questions with local intent, such as who to hire nearby, depend on accurate service-area facts. We can aim the work at Longview, Kelso and Cowlitz County, or wherever your customers are. We do not guarantee a placement.
How will I know it is working?
We report what assistants say about you, what we changed and what we are doing next. There is no single score that settles it, so we show you the answers themselves.
What does it cost?
A monthly price after we look at your website and how much is already in place. We tell you before we start. No long-term contract, and no published rate card.
How do I start?
A free website audit is the right first look. Or call (360) 450-3711. We reply within one business day, Monday to Friday, 9am to 5pm Pacific.
Want to Know What AI Says About You Now?
Start with a free website audit. We will tell you whether the site, SEO or GEO should come first.