Michael Smart PR, led by the nationally recognized trainer and coach Michael Smart, is a powerhouse in the public relations industry. They offer personalized coaching and online training courses that have helped thousands of PR professionals earn top-tier media placements and enhance their writing skills. With a reach extending from Geneva to Tokyo, and clients ranging from Fortune 200 companies to nonprofits, their influence is both vast and impactful.
When it came to designing a website that would reflect their bold and unique approach, they chose Graticle Design to bring their vision to life. The resulting website design captures the essence of Michael Smart PR’s bold approach: unique visuals that make an immediate impression are paired with a carefully planned layout that prioritizes readability and ease of use.
The site prioritizes clear calls to action, guiding visitors towards the information or services they seek, whether that be on-site media relations training, online PR training courses, or Michael’s exclusive group coaching program, the Inner Circle.
But the design is not just about aesthetics; it’s also about function. By emphasizing usability, we’ve ensured that the website caters to its diverse audience, from global brands and higher education institutions to healthcare providers and technology firms. The navigation is intuitive, and the content is arranged in a way that visitors can quickly find what they are looking for.
Feedback from Michael Smart PR’s customers has been overwhelmingly positive. They frequently compliment the site for its standout design and user-friendly interface. For a brand that’s all about leveling up communications, the website itself has become a compelling piece of communication, resonating with their brand’s ethos and connecting with their clients on a deeply engaging level.
The collaboration between Graticle Design and Michael Smart PR is a testament to what can be achieved when creativity meets understanding and expertise. It’s more than just a website; it’s a tool that enhances Michael Smart PR’s mission to coach and elevate PR professionals all around the world.
Click on a service below to learn more: