Graticle Design proudly contributed a distinctive entry for the City of Taft, California’s logo competition, designed to hang as a welcoming sign for visitors and locals alike. This particular piece marries rustic charm with historical elements, featuring an oil derrick symbol that nods to the city’s 1910 establishment and its rich oil-producing legacy. The design, carefully crafted to serve as a secondary option, encapsulates the city’s identity with a vintage aesthetic, aimed at evoking a sense of nostalgia while also promising continuity and resilience. While it carries the weight of tradition, the logo’s clean lines and modern execution ensure that it stands out as a contemporary marker for the city, ready to welcome a new era in Taft’s storied history.
View our primary submission here.
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