Takeover, rebuild and SEO case study · Self storage · Kelso, WA
Exit 46 Storage: from invisible on Google to page one in Kelso.
A drive-up storage facility off I-5 depends on people nearby searching for storage and finding it first. We took over the website, reworked much of it for rankings and for turning visitors into renters, and now handle the SEO. A year ago Google sent the site no clicks at all. Today it is on page one for the search that matters most.
The Results
Real results from Google Search Console, shown as percentage change or ranking tier. This year’s July 13 to October 12 compared with the same dates last year.
- From 0Google clicks a year ago to a steady flow now, led by “storage units in kelso washington”
- Page 1on Google for the main Kelso storage search and for “storage units near me”
- 96%of clicks from searches that did not include the business name
- 40xmore times the site appeared in Google results
Figures are from Google Search Console for exit46storage.com. “Without the company name” means the visitor found the site by searching for something other than the business’s own name.
The Brief
Exit 46 Storage is a drive-up self-storage facility in Kelso with 24/7 gate access, serving Kelso, Castle Rock and Longview. Almost everyone who rents a unit starts with a search, so being found locally is the business.
Be found for local storage searches
Win “storage units in Kelso” and the nearby searches people actually type, not only the business name.
Make renting easy
Rates, unit sizes and a way to pay a bill need to be a tap away on a phone.
Stay current
Specials and rates change, so the site has to be easy to keep right.
What We Did
We inherited an existing site and rebuilt the parts that mattered most, then kept improving it month after month.
Took over and rebuilt
We moved the site under our care, then reworked its structure, page content and calls to action so it ranks better and turns more visitors into rentals.
Pages that match how people search
Dedicated pages for Longview, Castle Rock, Kalama, Woodland, Lexington and Toutle, a “what size fits” guide, a space estimator and plain-language posts on prices and 24-hour access each answer a real search.
Built to convert
The phone number, View Rates and Pay Bill are always in reach, and the site works well on a phone.
SEO, monitoring and care
We keep improving what Google sees, watch the site, and keep it secure and backed up, as we do for every site we manage.
Questions About This Project
How long did this take?
Google started sending clicks within a few months and the gains have kept building. SEO is steady work rather than a switch, which is why we keep improving it and report on it.
Is the website custom-coded?
Yes. It is built for the business rather than from a template, so it loads quickly and is easy to adjust.
Do they own their website?
Yes. As with every client, Exit 46 Storage owns the website, the domain and the content. There is no long-term contract.
Could you do this for my business?
That is what we do: a website built to be found, then SEO and management so it keeps improving. Start with a free audit and we will tell you where your site stands.
Want results like this?
Start with a free website audit. We look at your site and tell you what is worth doing first.
Get a free website audit